Brand Design - Connect with the correct customers & stand out

Pro

Matt Thomas

Starting at

1,900

About this service

Summary

Branding is the perception your customers have of you, controlling this perception is partly in your service & products. The other controlling factor is your identity & strategy. Your customers think that they know you before they ever engage with you. The aim of branding is to improve their opinion o you so that they make an initial engagement,ent with you, not a competitor allowing you the opportunity to turn them into long-lasting loyal customers

Process

1 - Research & Strategy. Identifying your business needs & goals, the audience that you want to captivate. How we will do this compared to how your competitors do it.

2 - Style Direction. An agreed style direction for the visual side of your brand through curated moodbaords

3 - Brand Identity. The identity for your brand created inline with the style direction chosen. Including Logos, Colours, Typography, Imagery Style, Patterns & Assets

4 - Amends. Your chance to have an input

5 - Finalisation. The brand and strategy finalised inline with your comments & approved. Files & Guideliens supplied

6 - Post Project Support. A prescribed amount of calls available within 3 months of project finalisation to ensure the brand is working as intended

FAQs

How long will this take?
Typically a brand project lasts anywhere from 4-6 weeks depending on the involvement & punctuality of communications
What is my ROI?
It's simple, your ROI on branding is the opportunity to create sales & turn leads into long-lasting loyal customers through their great experience of your product or service. With no brand you have no trust.
What if I don't like my brand
Firstly, I am confident that you will. It will be designed inline with your approved style direction, however you will have the opportunity to make 2 rounds amends & comments at stage 4

What's included

Brand Strategy
Understanding the roots of what your business is trying to achieve. Reflecting that in your audience, positioning, values, mission, purpose & competitor analysis.
Brand Identity
A responsive identity system that reflects your unique business personality in a language your audience resonates with to build trust & position you as a market leader leading to increased sales opportunities
Brand Guidelines
A comprehensive brand guideline document covering all aspects of your brand from strategy to logos, colours to assets & patterns
All Files Delivered
All designed assets of the brand will be transferred in an easy to use filing structure alongside a usage guide to help you roll your new brand out seamlessly
Post Project Support
I will be available for a prescribed amount of calls within 3 months of the brand finalisation to ensure the brand is being used effectively & as intended

Example projects