This package is designed for DTC founders who are ready to launch with a brand identity that actually reflects the quality of what they're building. We'll work closely with you to develop a visual system grounded in behavioral psychology — so your brand earns trust before someone reads a single word.

Brand strategy + market research

Moodboard + visual direction

Full logo suite (primary, secondary, submark)

Color palette system

Typography pairing

Final brand guidelines playbook

We'll have a kickoff call to understand your brand, audience, and goals.

We'll research your market and map your audience's behavioral patterns.

I'll present two moodboard directions — you choose the one that resonates.

From there, we'll define the color palette, typography, and visual language.

I'll develop the logo suite and supporting elements.

We'll review together and refine until it feels exactly right.

Ready! You'll receive your full brand system, ready to use from day one.