For DTC brands that already have a visual identity and need a Shopify store that converts. Built around how your customers actually shop — not just a template with your colors dropped in. Every decision is grounded in your buyer's decision-making journey.

Web strategy + information architecture

Homepage + multi-page Shopify design

UI Kit built from scratch

Full Shopify development build

Mobile-first + SEO optimization

Testing + launch support

We'll have a discovery call to understand your brand, products, and customer journey.

I'll map the decision architecture of your ideal buyer before touching a single layout.

We'll define the site structure and key conversion moments together.

I'll design each page with your brand system and customer behavior in mind.

Once you've approved the designs, I'll build everything in Shopify.

We'll test, refine, and launch together.

Ready! You'll receive a tutorial so you can manage the store confidently on your own.