Brand Identity Design & Strategy

Zohaib Burki

5

(2)

Contact for pricing

About this service

Summary

This package helps entrepreneurs build a strong brand foundation. It includes a brand strategy, creative direction, logo, color palette, typography, and up to 3 rounds of revisions. Final deliverables include a Brand Guidelines document, Toolkit with assets, and post-project support.

Process

Brief
We’ll kick things off with a detailed brief form to capture your brand’s vision and purpose. Once I’ve reviewed it, we’ll have a comprehensive call to go over the project in detail.
Timelines
After the call, I’ll map out a project timeline and keep you updated through regular emails on key milestones and progress.
Brand Strategy & Creative Direction
Next, we’ll develop your brand strategy, followed by three creative direction options for you to choose from. Once you’re happy with the direction, we’ll work on defining your color palette, typography, and logo design.
Revisions
We’ll review drafts together via calls and make up to three rounds of revisions. Once the designs are finalised, we’ll move on to designing your brand collaterals, with a video call to discuss the first draft.
Handing Over
Upon approval, you’ll receive all the final assets, and I’ll provide two weeks of post-project support for any additional tweaks or feedback.

What's included

  • Brand Guidelines

    This is a thorough encapsulation of all work done during the project and will be a foundation for the brand moving forward. The Brand Guidelines would outline: - Strategic positioning - Logo suite - Color palette - Typography system - Layout / usage guidelines

  • Brand Toolkit

    This includes a folder of all brand assets (logos, patterns, textures, icons, etc.) and up to 3 basic brand applications to make launching as seamless as possible. These are determined based on your needs — they could be business cards, packagings, a social media launch kit, soft goods, logo animation, etc.

Example projects

Packaging Design - Nutritional Supplements

Brand Design & Guidelines - Vizor

Logo & Brand Identity Design - Analytica

Recommendations

(5.0)

Mohsin Kamran

Client • Oct 8, 2024

Recommended

Zohaib is a very friendly and personable contact. He analysed my requirements very well and was very proactive about sharing work on time, up until the final draft. Not only is he great at design but he also provided insights and creative ideas that added value to the project. I thoroughly enjoyed working with him and will absolutely want to work with him again.

Sarah Basit • CareersJunction

Client • Oct 8, 2024

Recommended

I would highly recommend Zohaib for his exceptional work in designing my website. His patience, attention to detail, and remarkable job exceeded my expectations. Throughout the process, he displayed a unique combination of creativity and technical expertise, making revisions until perfection. I am extremely satisfied with the end result and wholeheartedly recommend him to anyone in need of a top-notch web developer. Thank you, Zohaib!

Skills and tools

Brand Designer
Brand Strategist
Creative Director
Adobe After Effects
Adobe Photoshop
Adobe Premiere Pro
Microsoft PowerPoint

Industries

Advertising
Food and Beverage
Cosmetics

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