Launch Ready Brand KitKajal Baliyan
Sometimes, you just need the foundations done right.
The Brand Essentials package is for anyone looking to test the market, build an MVP, or show up intentionally before you're ready to invest in a fully fleshed strategic brand identity. It’s a thoughtful, streamlined starting point that gives you just enough clarity and confidence to take your next steps without the overwhelm.
What's included
Creative Exploration
We’ll kick things off with two high-level moodboards to explore different directions. This sets the tone for your brand’s look and feel, from color and type inspiration to overall vibe.
Logo Suite
A thoughtfully designed logo suite including primary and secondary logo variations, plus a favicon, ready for digital, print, and anywhere you want to show up.
Color & Typography System
A cohesive palette and typography system that reflects your brand’s personality and works across platforms. You’ll know exactly what to use and how.
Mini Brand Guidelines
A handy two-page guide that lays out how to apply your new identity- clear, visual, and actually usable.
1-2 brand application to make your identity instantly usable:
Could be one of the following : Email signature, Instagram highlight icons, thank you or business card, Stickers, or LinkedIn profile banner.
Revisions
We include two rounds of refinements for each deliverable to make sure everything feels right before we wrap.
FAQs
Absolutely. This package is perfect if you're in the early stages, testing your idea, or want to show up intentionally without committing to a full-blown brand identity just yet.
Yes! You'll receive a logo suite that includes primary, secondary, and favicon versions ready for the web, socials, or pitch decks.
You totally can. This package is a great foundation, and if you decide to expand into a full strategic identity later, we can build on what we've already created.
Absolutely! This package is designed as a focused 10-day sprint, and I can usually make room for an extra day or two if you need it. Beyond that, we’ll need to pause the project and reschedule the remaining work, since the sprint format only works if we keep up momentum together.
Example work
Kajal's other services
Starting at$2,000
Duration10 days
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Figma
Brand Design
Brand Strategist
Logo Designer
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Kajal Baliyan proDelhi, India
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Launch Ready Brand KitKajal Baliyan
Starting at$2,000
Duration10 days
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Figma
Brand Design
Brand Strategist
Logo Designer
Sometimes, you just need the foundations done right.
The Brand Essentials package is for anyone looking to test the market, build an MVP, or show up intentionally before you're ready to invest in a fully fleshed strategic brand identity. It’s a thoughtful, streamlined starting point that gives you just enough clarity and confidence to take your next steps without the overwhelm.
What's included
Creative Exploration
We’ll kick things off with two high-level moodboards to explore different directions. This sets the tone for your brand’s look and feel, from color and type inspiration to overall vibe.
Logo Suite
A thoughtfully designed logo suite including primary and secondary logo variations, plus a favicon, ready for digital, print, and anywhere you want to show up.
Color & Typography System
A cohesive palette and typography system that reflects your brand’s personality and works across platforms. You’ll know exactly what to use and how.
Mini Brand Guidelines
A handy two-page guide that lays out how to apply your new identity- clear, visual, and actually usable.
1-2 brand application to make your identity instantly usable:
Could be one of the following : Email signature, Instagram highlight icons, thank you or business card, Stickers, or LinkedIn profile banner.
Revisions
We include two rounds of refinements for each deliverable to make sure everything feels right before we wrap.
FAQs
Absolutely. This package is perfect if you're in the early stages, testing your idea, or want to show up intentionally without committing to a full-blown brand identity just yet.
Yes! You'll receive a logo suite that includes primary, secondary, and favicon versions ready for the web, socials, or pitch decks.
You totally can. This package is a great foundation, and if you decide to expand into a full strategic identity later, we can build on what we've already created.
Absolutely! This package is designed as a focused 10-day sprint, and I can usually make room for an extra day or two if you need it. Beyond that, we’ll need to pause the project and reschedule the remaining work, since the sprint format only works if we keep up momentum together.
Example work
Kajal's other services
$2,000