What's included

• User Research Plan

  A detailed plan outlining the objectives, methodology, participants, and timeline for the research study.

• Survey and Interview Scripts

  Customized questions designed to elicit valuable insights about user needs, preferences, and behaviors.

• User personas

  Detailed profiles of your target users, based on research findings, to guide design and development decisions.

• Usability Testing Setup

  Plans and materials for conducting usability tests, including test scenarios, tasks, and questions to assess the product's effectiveness and user satisfaction.

• Research Findings Report

  A comprehensive report summarizing the research findings, including key insights, user needs, and recommended actions for product improvement.

• User Journey Maps

  Visual representations of the user's experience with the product, identifying key touchpoints, pain points, and opportunities for enhancement.

• Opportunity and Gap Analysis

  An analysis identifying opportunities for innovation and gaps in the current user experience that need addressing.

• Stakeholder Presentation

  A presentation for stakeholders summarizing research findings, insights, and actionable recommendations to inform design and strategic decisions.

• Actionable Design Recommendations

  Specific design recommendations based on user research, aimed at improving user satisfaction and product performance.

• Follow-Up Research Plan

  A plan for ongoing user research activities to continuously gather insights and refine the product based on user feedback and evolving needs.