Product Design

Natalia Cardona Ferreira

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About this service

Summary

Whether you're introducing a new product or refining an existing one, my collaborative approach ensures your vision comes to life. From conceptualization to prototyping and final design, I prioritize user experience and aesthetic appeal. The focus is on creating solutions that seamlessly integrate into users' lives, aligning with your business objectives. Elevate your product's success through my dedicated and personalized Product Design service.

Process

Process
Discovery: Our journey begins with a discussion where I learn about your vision, goals, and specific needs for your product.
Customized Proposal: Based on our initial talk, I'll craft a proposal that outlines the scope, timeline, and pricing, ensuring it aligns with your expectations.
Information Architecture: After you approve the proposal, I'll construct a solid information architecture, laying the groundwork for a seamless user experience. This involves organizing and structuring the app's content in a way that is intuitive to your users.
Wireframes: With a clear structure in place, I create wireframes to provide a visual guide of the app's layout. This step is crucial for visualizing the user interface before moving into more detailed designs.
UI Design: Once the wireframes are approved, I proceed to the User Interface (UI) design. This involves selecting colors, typography, and images that align with your brand identity, while ensuring the interface is attractive and easy to navigate.
Development Handoff: Finally, I prepare all the design assets for the development team. I ensure they have everything they need to bring the design to life, including specifications, assets, and style guides.

What's included

  • Information Architecture Diagram 📈

    A clear, structured diagram that outlines the organization of your app's content, ensuring intuitive navigation for users.

  • Wireframes 🧮

    Visual blueprints that articulate the skeletal framework of your app—serving as a guide for layout and functionality.

  • UI Design Components 🧬

    A library of reusable elements such as buttons, icons, and forms, meticulously crafted to ensure consistency and enhance user experience.

  • UI Mockups 📱

    Static representations of your app through UI Mockups, offering a visual preview of its look and feel before the development journey begins.

  • Prototype ✨

    Animated Mockup, presenting a dynamic preview of interactions, transitions, and the overall user experience.

  • Development Handoff 🛠️

    All necessary design assets, specifications, and style guides are prepared for your development team to bring the design to life.

Example projects

Thenify - Decision-Making Platform

Writerly - Content Generation Platform

Skills and tools

UX Designer
Product Designer
UI Designer
Figma

Industries

Product Design

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