I’ll audit your brand’s current presence and build a clear, customized marketing strategy that helps you stand out, resonate, and convert. You’ll walk away with a tight positioning brief, clear narrative direction, and a content plan that drives results.
What's included
Brand Positioning Brief
A distilled, strategic snapshot of who you are, what you offer, and why it matters—built to align internal teams and clarify external messaging.
Includes: target archetype, value proposition, tone of voice, and differentiators.
Content Strategy Roadmap
A 406 week content strategy aligned to your core brand goals. Includes content pillars, narrative arcs, and formats across platforms—optimized to increase engagement, brand equity, and conversion.
Campaign Theme Development
Development of one core thematic campaign idea to unify your content across channels. Includes campaign tagline, messaging direction, visual cues, and strategic narrative triggers.
30-Day Editorial Plan
A tactical calendar with daily content ideas across platforms—mapped to your strategy and optimized for consistency. Includes suggested CTAs, formats, and hooks for each post.
I’ll audit your brand’s current presence and build a clear, customized marketing strategy that helps you stand out, resonate, and convert. You’ll walk away with a tight positioning brief, clear narrative direction, and a content plan that drives results.
What's included
Brand Positioning Brief
A distilled, strategic snapshot of who you are, what you offer, and why it matters—built to align internal teams and clarify external messaging.
Includes: target archetype, value proposition, tone of voice, and differentiators.
Content Strategy Roadmap
A 406 week content strategy aligned to your core brand goals. Includes content pillars, narrative arcs, and formats across platforms—optimized to increase engagement, brand equity, and conversion.
Campaign Theme Development
Development of one core thematic campaign idea to unify your content across channels. Includes campaign tagline, messaging direction, visual cues, and strategic narrative triggers.
30-Day Editorial Plan
A tactical calendar with daily content ideas across platforms—mapped to your strategy and optimized for consistency. Includes suggested CTAs, formats, and hooks for each post.