What's included

• Logo Suite

  This package includes three versions of your logo to ensure consistency across all platforms and media: the Primary Logo, used for most branding purposes; the Secondary Logo, a simplified version ideal for smaller spaces or alternative layouts; and the Submark, a compact, emblem-style logo often used for icons, social media profiles, or watermarks. Each version will be provided in full color, black and white, and a variant for colored backgrounds, delivered in high-resolution PNG, JPG, and SVG formats, optimized for both print (CMYK) and digital (RGB).

• Brand Color Palette

  A curated selection of four brand colors to establish a cohesive visual identity: two Primary Colors, which form the foundation of your brand's color scheme for prominent design areas, and two Secondary Colors, complementary shades that enhance and add versatility to your visual identity. The palette will be provided in RGB for digital use, CMYK for print, and Pantone for precise color matching across mediums.

• Typography

  A balanced set of fonts to maintain consistency in your brand's visual communication: a header font, which is a bold and attention-grabbing typeface used for titles, headlines, and focal points, and a body copy font, a clean and readable typeface for body text that ensures clarity across both print and digital content. The selected fonts will align with your brand’s personality and tone, ensuring functional and aesthetic harmony.

• 1-Page Brand Guide

  A concise and easy-to-reference document summarizing the core elements of your brand's visual identity. It covers logo usage guidelines for your primary, secondary, and submark logos in various contexts; the color palette with your brand colors and their RGB, CMYK, and Pantone values; and typography recommendations for how and where to use your header and body fonts. This guide serves as a quick reference to ensure consistency in all brand communications.