Send a URL. Within two working days you get a recorded walkthrough going through your site or product the way a first-time visitor does.

I say what I see, in order, as I see it. Where attention breaks. What the page doesn't explain. Which of the things you're proud of nobody will notice.

At the end, three to five problems ranked by impact, and a straight recommendation: rebuild, partial fix, or leave it alone.

Founders send us pages they built themselves and ask why nobody converts. We do enough of these that it became a standing offer.

The URL, and one sentence on who you're trying to reach.

Designs, a written report, or a call. This is the video and the recommendation.

Nothing, unless you want it to. No follow-up sequence.