🌟 Campaign Performance Optimization

Charis Stratigakis

(0)

Starting at

250

About this service

Summary

Performance improvement is important if you want to scale your business and take it to the next level, and I'm here to offer you just that. This is an interactive work, so expect us to communicate throughout the process, understand the underlying patterns in the data and the market your business is in, and aim for the best path together to increase your business' performance.

Process

Initial Stage

I receive an Excel file with the data you want to share regarding the campaigns that need to be compared and improved.

We will have to discuss the metrics that need to be included in the file.

Data Analysis Stage

I clean the data and run a campaign analysis revolving around the major KPIs we have already agreed on as well as other ones I consider important.

To provide better results and help you even further, it might be necessary to receive additional data at this point. This is so I can find hidden trends and tap into unused possibilities and/or markets.

I create a report with graphs and figures with the major KPIs per campaign.

Data Representation & Summary Stage

I make a summary with strategic insights and suggestions to increase the performance of your campaigns and improve your business' ROI.

We discuss the findings, and if there's a need for further investigation, I continue the exact same process starting from stage 1.

FAQs

Why can't I do this on my own?
I'm here to help you identify key patterns in your data, analyze them, and offer you a fresh and unique perspective that could take your business to the next level. It's not just about seeing what works best, it's also about how to use it best to elevate your business, and my experience can provide you with a new way of working things out to your advantage.

What's included

Performance Report
A clear report in Excel and/or Tableau, showcasing the most important KPIs to consider for any number of comparable campaigns.
Campaign Strategy Summary
A complete but concise summary of several strategic paths you can follow in your business from the top to the bottom of the sales funnel based on the existing campaigns. You can also expect suggestions for new types of campaigns and how to set them up and execute them to boost your major performance indicators.

Example projects