Logo Design 🎾 [reflects the nature of your brand/service☝️]

Marina Koroleva

(0)

Starting at

380

About this service

Summary

[ What's included ]:

💬 A Quick Chat

We will define your aesthetic, set your brand’s tone, clarify deliverables and discuss expectations (over a call or a text-chat)

🍄 Moodboard

Two moodboard options are based made to reflect your brand’s identity and establish creative direction, based on our discussion. It might include photography, typography, graphic design samples to communicate the intended look and feel of your brand. Client shall pick one of the moodboards are the project's creative direction.

😍 Logo Suite*

Primary logo, secondary logo, submark, favicon

💜 Color Palette*

The color system includes your brand colors + the digital and print values + pairings

🤝 Review [by client]

All steps indicated with a "*" are subject to 2 rounds of client review, feedback and subsequent modification by the designer.

✨ Handover + Brand Sheet

Polished final files (PNG, SVG, PDF, etc) ready for use in print and online, along with a concise Brand Sheet document for a smooth future use of your brand new logo

Process

💬 Discovery and Moodboard

To get started, I must understand what your brand is all about, what you stand for and what kind of results are we looking to achieve. With this in mind, we shall chat and go over a list of questions aiming to understand you & your brand better. A set of two moodboard options will be made to reflect your brand’s identity; choosing one we will establish creative direction for the project.

😍 Design

I embark on creating the logo suite and color options for you to set you apart from your competitors and create recognition amongst your clients.

🤝 Review

You will receive the logos and color option presentation for review. Upon hearing your feedback, it will be incorporated into the designs; making sure it is suiting your vision of your brand. 👩‍💻 Finalizing

Once design is approved, I will do over everything with a fine tooth comb and make sure every iteration of your logo is pixel perfect & prepare the handover folder (with your new logo suite in formats suitable for web and print use, along with a descriptive Brand Sheet to aid your future use of your new logo)

FAQs

How many moodboards will I receive and what do they entail?
You will receive 2 moodboard concepts, that may include photography, typography, graphic design samples and colors. These will be used to set the mood and tone of the project, identify the creative direction in which the project will be moving. The moodboards are custom made to suit your brand, it's message, positioning and the target audience. Moodboards are custom researched for each individual project. You will be free to choose your preferred option from the 2 provided.
How many logo design concepts will I receive? Can I provide feedback?
You will receive 2-3 logo design concepts. These may be hand-drawn or digital drafts; from which you will be able to choose your preferred option and provide feedback, upon which the concept chosen will be adjusted and improved to be finalized.
If I already possess some brand elements that I want used, can they be incorporated?
Your existing brand elements are welcome. For example, it can be a pre-existing logo that needs improving or your preferred font or color. All will be taken into consideration when crafting your new visual identity.
What file types will be included in the final package?
The final package will include files in various formats such as vector (AI or EPS), PNG (with transparent background), and/or JPEG.
How does the revision process work, and what if I need more than two revisions?
During the revision rounds, you can provide feedback on the initial concepts, and I will make necessary adjustments to align the logo with your vision. If you require more than the included two rounds of revisions, additional revisions can be provided at an added cost. This ensures that you are completely satisfied with the final design.
How can I best prepare for the initial consultation to ensure a successful design process?
For the initial consultation, it's helpful to have a clear understanding of your brand vision, target audience, and any specific design preferences or inspirations. The more information and context you can provide, the better I can tailor the initial concepts to suit your brand's unique identity.

What's included

About this service
Looking to launch your new brand, give new life to an existing company or define your personal brand with a sticking logo? I am here to bring your vision to life through a thorough, collaborative process as a result of which I will deliver a logo that will be a perfect representation of your brand, ready for online and offline use!

Example projects