Advanced Branding Package

Starting at

$

1,600

About this service

Summary

Who Is This Package For?

This is a fully comprehensive package that includes all the essential elements every business needs to establish a strong brand identity. It is the ultimate solution for businesses looking to establish a strong, recognisable, and consistent brand presence across all platforms. This comprehensive package includes everything from the "Business Branding" package and takes your branding to the next level.

Perfect for established businesses and tech startups looking for a 360-degree branding solution for their business.

I'll send over a questionnaire to give me a better understanding of you & your vision before getting started on mood boards.

Final files come in png, jpeg, svg & mp4 (let me know what you need!)

50% deposit upfront, 50% before final file send-off

Editable design files (.psd/.ai/.aep) to be delivered at extra cost.

Font licenses are not included

Ask about add-ons! Package Top-Ups offer an easy way to add extra elements that align with your business requirements. We offer four kinds of top-ups: 1. Art Top-Up: includes illustrations, stickers & patterns 2. Print and Packaging Top-Up: Fully branded print design including packaging & stationery. 3. Social Media Top-Up: Extra - Social media templates, highlights & bio styling 4. Motion Top-Up: Reel creation, motion graphics for brand videos etc.

So what will collaborating with me look like? ⚡️

From kick-off to completion, you’ll be in the loop every step of the way. My 4-step process:

Discovery call: Time to get in touch! I'll be digging deep to learn more about your business and your goals.

Strategy and Creative Direction: Here, I'll identify your brand's mission, unique selling point, positioning, and target audience to get a clear creative direction 🚀

Design Time: Once the direction and mood board is finalised, I'll start developing your brand identity - logo first - always.

Brand Launch: All your final and signed-off deliverables will be handed over to you in an organised and easy-to-navigate package + a little fun freebie from me! If any support in navigating or accessing the files is required, I'll always help - absolutely free of cost :)

My Philosophy

I view clients not as people who are paying me for my service but as humans who require help with an important function in their life. Always human-first design. We're all just humans seeking help from fellow humans. I believe your input is as important as mine when it comes to branding your business - and I like to work with someone viewing it as a partnership, not a job! And above everything else, creating your brand's new identity should be exciting and super fun - and that I'll make sure of. 🥁

What's included

  • Brand Strategy and Creative Direction

    When it comes to branding, strategy is key. With your partnership, we will dig deep and conduct an in-depth analysis of your business to understand the values, mission, USP, target audience, brand positioning, brand voice, and so on to define exactly what will need to change or inputted to reach a strong creative direction and a brand with a story that sells.

  • Mood Board

    A visual representation of the emotions, style, and tone you want your brand to evoke, serving as a reference for future design decisions. 2 moodboard options will be provided - 1 will be finalised.

  • Full Logo Suite

    A standout visual representation of your brand that captures its essence and spirit. 1 Primary Logo, 2 Secondary Logos, 1 Wordmark, 1 Logomark, 1 Favicon, and B&W versions. Up to 4 revisions, extra revisions would be chargeable.

  • Custom Colour Palette

    A carefully curated selection of colours designed to evoke emotions and reflect your brand personality.

  • Font Pairings and Typography

    Carefully selected font pairings to complement your main logo and wordmark, ensuring a consistent visual style across all your branding materials, inclusive of primary font and secondary fonts with set rules for typography.

  • Customised Brand Pattern

    3 unique, repeatable patterns that can be used to add interest and depth to your designs, tying your brand elements together. Patterns can be used for products, packaging, etc.

  • Custom illustrations and Brand Elements

    Set of 5 original illustrations and corresponding brand elements to add more depth to your business's branding.

  • Logo Animation

    Animation of the entire logo suite - impactful, engaging, and interactive.

  • Complete Brand Guidelines

    A comprehensive guide that outlines all the elements of your brand and usage of all brand assets, including the main logo, wordmark, colour palette, and more, to ensure consistency and accuracy in all future design work. A bible for your brand.

  • Social Media Templates

    Set of 9 social media templates (static template) and 3 animated/reel templates. Social media is integral for your brand's recognition and recall value. With the right set of templates, social media can become a very powerful tool for your business.

  • Print Collaterals (Optional)

    Business card design, letterhead and envelope design.

  • Merchandise Design (Optional + Paid Add on)

    Tshirts, Badges, Stickers, Tote Bags, Coasters etc.

  • Packaging Design (Optional + Paid Add on)

    Unique packaging for any product tied to your business.

Recommendations

(5.0)

Kasim Lubbad • Studi

Client • Aug 18, 2024

I am pleased to find Aparajita! She is an incredibly skilled designer with a strong sense of professionalism and an exceptional eye for detail.

Simba Jonga

Client • Jul 19, 2024

Simba recommends working with Aparajita

Ashutosh Saxena

Client • Nov 28, 2023

Aparajita surpassed expectations with her systematic approach and cohesive implementation of briefs. The final results promise seamless brand marketing by integrating her designs. Continuous collaboration is a given, given our shared understanding and synergy. Constructive feedback would be to not shy away while presenting out-of-the-box ideas. The key takeaway is a comprehensive solution to design challenges, making Aparajita an invaluable asset for elevating my brand initiatives.

Krishna Daga

Client • Nov 28, 2023

Aparajita is one of the best designers I have ever worked with. She knows how to make things happen, and more than anything, she understands trends and knows how to bring something to life with her super design skills and make it more humane. I will bet 100 out of 90 on her for any design-first projects.


Duration

4 weeks

Skills and tools

Brand Designer
Illustrator
Motion Designer
Adobe After Effects
Adobe Illustrator
Adobe Photoshop

Work with me


More services