What's included

• Market Intelligence Report:

  A comprehensive analysis of your industry and competitor landscape on LinkedIn, identifying trends, opportunities, and potential challenges.

• Global Strategy Document

  A customized roadmap outlining your LinkedIn goals, target audience, content strategy, and regional considerations.

• Brand Bible

  An internal guide defining your company's core values, purpose, and brand voice. This will ensure consistent messaging and a clear personality across your LinkedIn presence.

• Content Calendar & Playbook

  A structured calendar with diverse content formats ("bites," "snacks," and "meals") tailored to your audience and aligned with your strategy. A playbook outlining best practices for content creation, including formats, posting schedules, and style guidelines.

• LinkedIn Profile Optimization:

  A review and optimization of your company profile, including headline, description, visuals, and call-to-action buttons.

• Community Management Guidelines

  A framework for managing your LinkedIn community, including best practices for responding to comments, fostering discussions, and engaging with influencers.

• Measurement & Reporting

  We can assist with establishing key performance indicators (KPIs) for your LinkedIn presence, and provide regular reports tracking your progress towards goals.

• Executive Coaching & Confidence Building

  We'll work closely with your executives, understanding their voice and expertise. Through personalized coaching sessions, we'll hone their messaging and guide them on crafting compelling posts that resonate with their audience. No more imposter syndrome! We'll empower your leaders to share their insights with confidence.