Brand Development

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About this service

Summary

Through a series of in-depth branding worksheets and brand meetings the client will uncover and develop a brand identity that is unique to their business. A foundation to any business is knowing who you are and what makes you different from the rest. Spending time to develop your brand will help your customer develop a relationship with your brand and ultimately make the decision to choose you over your competition.

What's included

  • Brand Identity

    Together we will uncover your brand's authentic identity! With the foundation of your business's story, values, and who you uniquely help, we will develop a brand identity that will set you apart from your competitors, and enable you to speak to your audience in a way they will resonate with.

  • Ideal Client Profiles

    Through research we will uncover your Ideal Client! 2 client profiles will be provided for you to reference whenever you are marketing, or developing new product.

  • Brand Message

    Once we develop your Brand Identity and find out who your Ideal Client is, we can connect the 2 with your Brand Message! You will receive a Tagline, a Value Proposition, and an introduction into Marketing Strategy to help you start attracting your Ideal Customer!

  • Brand Moodboard + Brand Style Guide

    After we develop the intangibles (Branding Foundation) it's time to create some visual brand assets that help your customer "see and feel," your brand. You will receive a brand Moodboard and Brand Style Guide which include brand colors, and suggested typefonts to keep you on brand across all platforms.

  • Brand Meetings

    3 - 1 hour brand meetings on Google Meetup with the designer, to discuss and brainstorm each step of the process.

Recommendations

(5.0)

Patrick Sheehan

Client • May 29, 2023

Tiffany brings a high level a professionalism and creativity to her projects. I worked with Tiffany to build a website for my custom apparel screen printing business. She brings a fresh and thoughtful approach to branding and really understood what I was hoping to achieve with the website. Tiffany created a great site that has really increased our visibility and had brought professional credibility to my business. Tiffany would be my first choice for any new projects! Pat Sheehan


Skills and tools

Brand Designer
Google Docs

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