Elevated Branding: Visual Identities That Connect and Captivate

pro

Mica Paige Prado

(3)

Starting at

3,000

About this service

Summary

I specialize in crafting unique brands that will embody your individuality, company values, and message. Your brand identity will serve as the cornerstone of your entire brand experience. By understanding your target audience and the community you aspire to build, we will pave the way for your success.

Process

How I will turn your brand into the life of the party:

1. Pre-Game:

We'll kick things off with a call where you can share what truly defines your brand. I want to hear all about its unique qualities and the specific audience you aim to captivate. Before we decide where the brand needs to go, we will evaluate its current state and ensure we’re a good fit to work together. I will then send over a proposal that includes an estimate, a timeline, and a list of deliverables for the project.

2. Drive-thru

After our insightful discovery calls, we will discuss your overall strategy and verbal approach. This step establishes a deeper identity beyond visuals and will guide the direction of everything else moving forward.

3. The Party

I'll create 2-3 stylescapes tailored to your target audience. These visual directions will set the stage for the brand's overall look and feel. Once we choose a direction, I'll work my magic and create exceptional brand assets. I'll maintain open communication throughout the process, keeping you updated with progress reports.

The project duration, from our initial dialogue to completion, typically spans 4-8 weeks, depending on the complexity and scope of deliverables.

4. Night-Cap

Once you've given your final approval, I'll present you with your very own Brand Bible—an invaluable resource that encapsulates your brand's essence, guidelines, and assets—and guide you through it.

With everything in place, it's time to raise a glass and celebrate your new brand!

FAQs

How long does the branding process take?
The full process typically takes 4-8 weeks, depending on the complexity of the project. This allows ample time for discovery, strategy, design, and refinement to create a brand that truly embodies your vision.
What should I prepare before the first call?
Come ready to share the essence of your brand—what makes it unique, your goals, and your target audience. This helps us align from the start and ensures the process is personalized to your needs.
How many initial design concepts will you present?
You’ll receive 2-3 stylescapes—visual representations of different brand directions. These will guide the overall look and feel of your brand, and from there, we’ll refine the chosen direction.
What if I already have a brand, but it needs a refresh?
I also offer brand refresh services! We’ll evaluate your existing brand, identify what’s working and what can be improved, and work together to modernize your identity while staying true to your core values.
Will I be able to use my brand across different platforms?
Absolutely! The visual assets and guidelines I provide are designed to be flexible and scalable, ensuring your brand looks cohesive across print, digital, packaging, and more.
How do I know if we’re a good fit to work together?
Before any project begins, we’ll have a discovery call to discuss your goals, values, and vision. This helps us both ensure we’re aligned and ready to create something amazing together.

What's included

Logo Pack
We will give you a logo pack that contains various file formats for both print and screen. We will ensure your brand's logo will be memorable and scalable.
Your own visual toolkit
These are graphical assets that will bring your brand identity to the next level. You will be receiving them in various formats. The pack may include: * Fonts * Color swatch files * Brand patterns * Mock-ups * Icon sets
Your Brand Bible
This will be your brand's holy grail! This book will explain how to properly use the visual assets that will be turned over to you and your team. Following this set of rules guarantees that your brand identity remains intact.
Social Media Templates
A set of 10 templates that can help you get started with your social media presence!

Example projects

Bugnay Wine Packaging for Danum PH

ZERNO - Gamer Branding Identity

Recommendations

(5.0)

Neil Dennis Niog

Client • Feb 6, 2024

Recommended

I'm thrilled to recommend Mica – an absolute rockstar in the design world! I've had the pleasure of working with her, and it's not just about her being a born designer bursting with original ideas; she's also an amazing teacher who can turn the most complex concepts into a breeze. Every project we collaborated on was like a burst of creativity, and you can practically see her passion oozing into her work. If you're after someone with genuine design magic, Mica's your person!

Dimples Cruz

Client • Oct 13, 2023

Recommended

I've had the pleasure of working alongside Mica on multiple projects back at an e-commerce company, and her design skills are simply outstanding. She not only creates captivating visuals but also excels at incorporating feedback seamlessly, resulting in designs that exceed expectations. Mica is a master of time management, ensuring projects are completed efficiently and on time. I highly recommend her for any design project requiring creativity, collaboration, and timeliness!

Jason Greenberg

Client • Oct 10, 2023

Recommended

Mica is creating the branded sales content and design guidelines for rCycle. She's creating the perfect style and design language for our B2B content and communications and she has nailed it since her first attempt. I'm brimming with excitement about the future content we are going to create together and share with the world and to the other business owners I think she could replicate this again with other brands.

Duration

6 weeks

Skills and tools

Brand Designer

Brand Strategist