Brand Strategy
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About this service
Summary
Process
FAQs
Have you worked with my industry?
Brand Strategy is based on a set of principles. Principles are always true for everyone, in every industry, and will work the same. With that being said, each workshop is customized to see how the principles of connecting with an audience can be best applied to your business
How long is the process?
A Brand Audit, which is the quickest service, can be delivered in 14 days. Brand Strategy packages can be delivered in 3-4 weeks.
My question isn't here.
Please contact hello@reasonatestudio.com
What's included
Custom Workshop
A custom workshop with exclusive exercises to help you better understand your brand, customers, and competitors.
Define your strategic direction & position
How we can use the information gathered about your competitors to find where there are gaps in the market, so that you can fill that gap.
Customer Analysis
Includes buyer personas and customer journey mapping.
Competitor Analysis
Includes an in-depth report of your customers in the marketplace - what they are doing wrong, what they are doing right, and how you are different.
Crating of your Purpose, Vision, Mission, & Values
Setting the foundation internally to make decision-making externally easier.
Brand Personality
Creation of how your brand behaves and interacts with the customer.
Brand Voice
Creation of how your brand speaks to the customer.
Visual Identity Guide
Ensuring that your brand strategy matches internally and externally. You can take this guide to a social media manager or graphic designer, and they can use it as a framework to successfully attract more sales.
Example projects
Recommendations
(5.0)
Client • Mar 1, 2024
Recommended
Kaitlyn helped me with my brand strategy, UGC strategy, and creating templates for my social media posts. She’s very talented and creative. Works efficiently and very quick and reliable - a pleasure to work with. I would definitely recommend her and will be working with her again.
Client • Jan 13, 2024
Recommended
hired Kaitlyn to help design the packaging and create the identity for my Mushroom superfood brand. I provided her with examples of brands, described what I envisioned and how I wanted to bring a modern feel to a category that I felt was outdated in order to capture a younger demographic. She was able to use the information I provided her, follow directions and bring my ideas to life. I am happy with the outcome and recommend her for your design/branding needs.
Client • Jan 13, 2024
Recommended
Kaitlyn Cole is a seasoned marketing professional with international consultancy experience, specializing in account and marketing project management. She was instrumental during a consumer packaged goods (CPG) company grand opening, where over 100 products were sold within one week of launch. Additionally, Kaitlyn’s strategic brand approach led to a Youtuber gaining 300+ more subscribers within two months of implementation. I recommend her with the highest marks!
Client • Jan 13, 2024
Recommended
Kaitlyn was very helpful in helping us get more people on our website and more customers in the door of our preschool. Because we work with children, we wanted our branding and website to have a nurturing feeling, and she able to get that across through the colors and language used on the website and the marketing materials we put out into the community. We've worked with her since 2019 and she has done all of our marketing projects since. She's amazing!
Skills and tools
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