What's included

• Social Media Audit

  As an enhancement, I’ll start by reviewing your current social media presence to identify areas for improvement. This audit includes actionable recommendations to optimize your social media channels and ensure they align with your refreshed brand. The insights gathered here will inform the overall brand refresh strategy.

• Brand Assessment & Strategy

  Building on the social media audit, I’ll conduct a thorough assessment of your current brand, identifying what’s working and what could be improved. This forms the basis of our refresh strategy, ensuring all updates align with your brand’s goals and target audience.

• Updated Logo Design

  A refreshed logo that modernizes your brand while staying true to its core identity. This process involves tweaking and enhancing your existing logo to make it resonate with today’s audience.

• Refreshed Color Palette

  A contemporary color palette that reinvigorates your brand, making it more appealing and relevant in your industry. This includes guidelines on how to use the colors effectively across various platforms.

• Revised Brand Guidelines

  Updated brand guidelines that reflect your new look, ensuring consistency across all touchpoints. This document will cover logo usage, color schemes, typography, and tone of voice, providing clear instructions for your team.

• New Business Cards

  Sleek, updated business cards that reflect your refreshed brand identity, ensuring you leave a lasting impression in every interaction.

• Brand Training Guide

  This guide helps your team understand and implement the refreshed brand elements across all communications. It’s a straightforward tool to ensure everyone is on the same page and your brand is consistently represented.

• Visual Asset Updates (add-on)

  If needed, I can update other visual assets like social media graphics, packaging, or signage to align with your new brand look. This is an optional service that can be tailored to your specific needs.