Brand Strategy Workshop - Starting with a Purpose in Mind
A solid strategy is essential and forms the backbone of your business. It will be the foundation upon which all visual designs are built.
Together, we will:
Craft a brand definition (your mission and vision statements)
Define your brand personality
Pinpoint your brand voice & tone
Develop visual designs listed in the deliverables
Identify your unique selling point (USP)
Narrow down your target audience
Review and analyze your competitors
When working with me, my goal is to ensure you fully understand the process from start to finish. Open communication is crucial to ensure we are aligned throughout the project!
What's included
Discovery Consult
An important first step to our project! Let's talk via mail about your brand and let me know more about it. We'll nail down your goals, how to achieve them, and your brand strategy.
Brand Strategy Questionnaire
Let's uncover the true essence, personality, and purpose of your brand. This questionnaire will help you and us too, understand why your brand exists and how it can make a positive impact! It's a great opportunity to share all your thoughts and ideas.
Moodboards
Stylistic moodboard created specifically for your brand. This is the best way to let me understand perfectly what style you like.
Logo suite
Primary logo, and all it's alternative variations for different usage. This can include: secondary logo, alternative logo, submark logo, iconmark logo, etc.
Typography system
The font selected for your brand style.
Color palette
The colors who better fits your brand style and their code, so you can use exactly the same. If you have a color palette in mind already, send it over! If not, we can curate one for you.
Pattern
A custom pattern can be essential to a business because it helps reinforce brand recognition and identity across all touchpoints.
Guideline & Branding
How to use your new logo, color palette, font and pattern in a proper way and all the informations about the branding study.
Business Cards Design
We'll design the business card for your new brand, this can help your brand stand out from the crowd and be remembered long after you've parted ways with someone.
Social Media Post Templates
Social media templates can be useful for a brand because they provide a consistent and professional look and feel across all social media platforms, saving time and effort in creating new content. They also allow for easy customization and branding, ensuring that the brand's message is clear and cohesive.
Custom Icons
Custom brand icons are unique and original graphic elements designed specifically to represent a brand or company.
2 Revisions
I always include 2 round revisions during the process. Your true feedback will be fundamental to get the work done as you like.
Files
You'll receive all the file in high resolution for digital or print usage.
Optional Services
Need more? No problem! If it's not listed here, we can discuss before starting our project and add that to the project for an additional rate. However, if w'ere already mid-way or have completed the project, we're still here to support! Feel free to add on and we can invoice you separately.
Brand Strategy Workshop - Starting with a Purpose in Mind
A solid strategy is essential and forms the backbone of your business. It will be the foundation upon which all visual designs are built.
Together, we will:
Craft a brand definition (your mission and vision statements)
Define your brand personality
Pinpoint your brand voice & tone
Develop visual designs listed in the deliverables
Identify your unique selling point (USP)
Narrow down your target audience
Review and analyze your competitors
When working with me, my goal is to ensure you fully understand the process from start to finish. Open communication is crucial to ensure we are aligned throughout the project!
What's included
Discovery Consult
An important first step to our project! Let's talk via mail about your brand and let me know more about it. We'll nail down your goals, how to achieve them, and your brand strategy.
Brand Strategy Questionnaire
Let's uncover the true essence, personality, and purpose of your brand. This questionnaire will help you and us too, understand why your brand exists and how it can make a positive impact! It's a great opportunity to share all your thoughts and ideas.
Moodboards
Stylistic moodboard created specifically for your brand. This is the best way to let me understand perfectly what style you like.
Logo suite
Primary logo, and all it's alternative variations for different usage. This can include: secondary logo, alternative logo, submark logo, iconmark logo, etc.
Typography system
The font selected for your brand style.
Color palette
The colors who better fits your brand style and their code, so you can use exactly the same. If you have a color palette in mind already, send it over! If not, we can curate one for you.
Pattern
A custom pattern can be essential to a business because it helps reinforce brand recognition and identity across all touchpoints.
Guideline & Branding
How to use your new logo, color palette, font and pattern in a proper way and all the informations about the branding study.
Business Cards Design
We'll design the business card for your new brand, this can help your brand stand out from the crowd and be remembered long after you've parted ways with someone.
Social Media Post Templates
Social media templates can be useful for a brand because they provide a consistent and professional look and feel across all social media platforms, saving time and effort in creating new content. They also allow for easy customization and branding, ensuring that the brand's message is clear and cohesive.
Custom Icons
Custom brand icons are unique and original graphic elements designed specifically to represent a brand or company.
2 Revisions
I always include 2 round revisions during the process. Your true feedback will be fundamental to get the work done as you like.
Files
You'll receive all the file in high resolution for digital or print usage.
Optional Services
Need more? No problem! If it's not listed here, we can discuss before starting our project and add that to the project for an additional rate. However, if w'ere already mid-way or have completed the project, we're still here to support! Feel free to add on and we can invoice you separately.