
Mental Health Explainer Video Scripts That Pass the Trust Test
Starting at
$
2,500
About this service
Summary
FAQs
Do you produce the actual video, or just write the script?
I deliver the complete script package—formatted for production with timing notes, storyboard, voice/tone guidance, hook variations, and CTA optimization. If you have an in-house video team or preferred production partner, they can take it from there. If you need full production (like the sample video), that's available as a custom add-on. I use AI-assisted tools to create high-quality video assets when clients need a turnkey solution, but the core service is scriptwriting—because that's where trust gets built or broken.
What do you need from me to get started, and how long does it take?
I'll direct you to my content brief (online) where you'll fill in all your requirements and upload any documents. I will spend some time with your content to develop voice architecture. This way the content will match your brand's voice. From there, first draft typically takes 2-3 business days, with two revision rounds included. Total timeline from kickoff to final script: 1-2 weeks, depending on your review speed and if you request a full video production add-on.
I'm not a luxury rehab—will this work for my company?
Absolutely. The frameworks I use work across the full spectrum of behavioral health: nonprofit crisis centers, mental health apps, outpatient programs, private practices, corporate EAPs, peer support organizations. The examples merely feature "Luxury rehab." What matters is that you're serving vulnerable populations and need content that builds trust rather than "performing" wellness. If you're wondering whether your specific use case fits, message me—I'm happy to talk through it before you commit.
What's included
Behavioral Health Videos That Educate, Resonate and Convert
Most mental health explainer videos sound like they were written by someone who Googled "anxiety symptoms" and called it research. Clinical language that creates distance. Stock footage of people staring pensefully at sunsets. Voiceovers that could work for any wellness brand selling anything. Three months and $15K later, you've got a video that looks professional but doesn't actually reach the people searching for help at 2 AM. Here's what's missing: the specific wisdom that makes your approach different. The reframe you give families when they ask if recovery is really possible. The metaphor that finally makes complex trauma make sense. The moment someone's nervous system relaxes because they feel seen rather than sold to. That's what I script.
WHAT YOU GET
90–180 second explainer video scripts built on two proprietary frameworks: The RESONANCE Framework structures your narrative—problem to insight to action. Every script follows proven patterns: an emotional hook that captures attention in 3 seconds, a clear Before → After transformation, and a CTA that invites rather than pressures. The Digital Therapeutic Voice (TDTV) ensures the language itself builds trust with vulnerable populations. Validation before expertise. Safety signals for trauma survivors. Credential integration that strengthens rather than intimidates. The specific language choices that make people exhale and think, "Finally, someone who gets it."
Video script document
Your video script is production-ready—formatted with timing notes, scene markers, and clear narration blocks. Built through thorough research into your mHealth solution, target users, and clinical context, the narrative moves through a four-beat arc: Invitation (hook and safety), Exploration (problem and insight), Illumination (your solution), and Resonance (lasting takeaway). Every line follows the Digital Therapeutic Voice framework—language that comforts before it persuades, teaches through story, and earns trust through clarity. The result is a script that's informative without jargon, engaging without hype, and entertaining enough to hold attention while delivering real value. Ready for production.
Illustrated storyboard
Each storyboard frame (11-23 total) includes visual direction—camera angles, movements, and lighting notes that establish mood and consistency. Timing markers show shot duration and transitions (cuts, fades, dissolves) that shape pacing and emotional impact. Audio elements layer in music cues, sound effects, ambient noise, and dialogue timing. Character blocking describes actions, positions, movements, and expressions within each scene. Color palette and visual style notes maintain aesthetic consistency. Context descriptions add location details, time of day, and environmental elements that clarify the narrative. Together, these components give your team a complete blueprint for executing the vision with clarity and precision.
Voice & tone guide
This guide defines how your narrator should sound—character, emotion, and speaking style. It maps pacing and emphasis: which words carry weight, where to pause, what rhythm to hold. It names the tone clearly—formal or casual, warm or authoritative, humorous or serious—so the voice matches your brand. This guide gives voice actors clear performance direction. Fewer takes. Less ambiguity. Better execution. It bridges script and sound, ensuring narration and visuals tell the same story with consistent emotional resonance from start to finish.
Hook variations
3 opening options to A/B test.
CTA optimization
Creative and intentional use of persuasive psychological triggers calibrated to your goal.
Revision rounds
2 included; we refine until it lands right
Optional add-ons
Instead of video script and storyboard, you can request to have the full video produced, receive interview question bank if you're featuring real people, or order accessibility considerations for subtitles/captions.
Example projects
Duration
1 week
Skills and tools
Industries