What's included

• Ad Account Audit

  A comprehensive review of your existing advertising accounts to identify performance gaps, optimize settings, and ensure adherence to best practices, maximizing the effectiveness of future campaigns.

• Comprehensive Marketing Strategy

  A well-defined marketing plan outlining campaign goals, marketing personas, key messages, channels, and timelines to ensure a cohesive, results-oriented approach.

• Creative Brief & Messaging Guidelines

  A creative brief for designers and copywriters detailing campaign objectives, target personas, and messaging guidelines to align all creative assets with the brand voice and goals.

• Ad Campaign Setup Map

  This detailed guide maps out the advertising campaign setup, including the target audience, ad placements, budget allocations, bidding strategies, and ad creatives, ensuring a structured and optimized approach to campaign launch.

• Detailed Project Timeline & Milestones

  An organized marketing project timeline with key milestones, deadlines, and dependencies, which helps track progress and stay on schedule.

• Performance Tracking & Analytics Dashboard

  An easy-to-navigate dashboard with real-time data and KPIs, offering a clear view of campaign performance and actionable insights.

• Daily/Weekly Progress Reports

  Concise daily and/or weekly updates on campaign performance, progress, and adjustments made, to keep you and any other stakeholders informed and aligned.

• Final Campaign Performance Report

  A comprehensive report on campaign outcomes, including KPIs, lessons learned, and recommendations for future campaigns to maximize ROAS (Return on Ad Spend) and ROI (Return on investment).