Ryan Tyson Van Zant
SEO, AI content, and email that generate customers.
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Ryan is ready for their next project!
NFT Media Franchise Landing Page
Created an immersive landing page for a story-driven NFT project designed to function as a digital media franchise. The experience blends narrative world-building, collectibles, contests, and community access into a unified funnel that moves visitors from curiosity to participation. Progressive sections introduce the lore, showcase NFTs, and encourage joining the network and ecosystem. Demonstrates IP branding, Web3 engagement strategy, and audience-driven digital product marketing.
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Ryan Tyson Van Zant builds SEO, AI content, and email systems that turn website traffic into consistent leads and sales through ranking, attention, and automated follow-up.
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Restaurant Event Promotion Email
Built a community-driven event campaign designed to turn casual diners into weekly regulars. The email promotes recurring trivia nights, prize incentives, and drink specials to create habit-forming visits instead of one-time orders. Social atmosphere imagery and clear reservation CTAs drive group participation while the rewards app reinforces long-term retention. Demonstrates local engagement marketing and repeat-visit revenue strategy.
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Hybrid Vehicle Promotional Email
Created an eco-focused automotive campaign highlighting fuel savings and tax incentives to attract value-conscious buyers. The email organized vehicles by efficiency category and emphasized low monthly payments, mileage benefits, and environmental impact to strengthen perceived practicality. Clear sections and repeated CTAs guided shoppers toward browsing offers while reinforcing affordability. Demonstrates benefit-driven copywriting and structured high-consideration purchase marketing.
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Automotive Promotional Email
Developed an event-driven sales campaign email combining sports engagement with purchase incentives. The promotion used a game-based rebate mechanic (“pick the winning team”) to create excitement and urgency while encouraging vehicle purchases within a limited timeframe. Step-by-step instructions simplified participation and reduced friction, supported by service discounts to capture additional revenue opportunities. Demonstrates promotional gamification and multi-offer dealership marketing strategy.
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Restaurant Promotional Email
Created a holiday promotion email designed to increase repeat visits and app engagement. The campaign used a limited-time rewards multiplier, celebration framing, and simple CTAs to drive menu views and location searches. Messaging focused on convenience and incentives rather than discounts alone, encouraging customers to download the rewards app and return more frequently. Demonstrates customer retention marketing and loyalty program activation strategy.
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Luxury Automotive Promotional Email
Designed a high-ticket inventory promotion email focused on driving engagement rather than direct sale. The campaign used large discount anchoring, urgency framing (“remaining units”), and monthly payment positioning instead of full price to increase buyer response. Multiple vehicle tiers and repeated call-to-action buttons guided users into the inventory browsing funnel where the sales process begins. Demonstrates conversion-focused layout structure and pricing psychology for high-value consumer purchases.
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Infographic For a Software Company
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Northern Colorado Outfitters Video
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Northern Colorado Outfitters Infographic
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