Md Rubail Ali's Work | ContraWork by Md Rubail AliMd Rubail Ali
DTC growth for modest fashion & Muslim consumer brands
Most brands test ads on budgets too small to give a reliable answer, then make big decisions on noise. I built the Sub-Scale Testing Diagnostic, a browser-based tool that checks a brand's testing setup and shows what to fix first. It's my own consulting IP, and it doubles as a lead-gen asset: a free diagnosis that starts the right conversation. I designed a multi-tenant WhatsApp appointment automation system for medical and dental clinics. Patients book where they already are, on WhatsApp, and each clinic runs as its own tenant on one shared system, so adding a new clinic doesn't need a new build. The same conversation-first thinking behind my Click-to-WhatsApp work for DTC brands. I built my own LinkedIn Content OS in n8n. A Sunday research branch uses web search to find trending topics, Claude Sonnet drafts posts in my operator voice, GPT-4o scores each draft, gpt-image-2 designs knowledge cards, and every post comes to me on Telegram for one-tap approval. The same kind of AI automation I build into client marketing systems. AL-HAYAH: 4,000+ customers, ~50% repeat rate