Roger Kaleba
Senior Visual Architect |FinTech, Web3, and AI startups.
Ready for work
Roger is ready for their next project!
A merchant doesn't judge your typography. They judge whether the money showed up.
Turbine is a crypto subscriptions platform on Solana. Merchant sets up a plan, shares one link, gets paid. I did the brand, the merchant dashboard, the checkout and the landing page.
Then I went through the whole product before launch and used it the way a merchant would.
Design normally stops at handoff. On a payments product that's the worst possible place to stop, because everything that decides whether someone trusts you happens after the handoff. The wallet that won't connect. The plan that saves wrong. The confirmation that never arrives.
Full case study: https://lnkd.in/dFEhprsW
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Hillclimb Landing Page Redesign
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I noticed something off on Selfin's site a while back, today i couldn't leave it alone
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If a screen works in both light and dark mode without extra noise, the structure is solid. Styling is the last layer clarity is the first.
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