A lot of strategy work isn’t about finding the perfect answer. It’s about helping teams decide what not to do yet.
It’s spending a lot of time separating what’s urgent from what’s important, and what’s important now versus later. That clarity tends to unlock progress faster than...
A lot of projects don’t start with perfect clarity. They start with a goal and a lot of open questions.
When that happens, my first instinct isn’t to move faster. It’s to create just enough structure to move in the right direction. I focus on who the work is for, what decisions...