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Rich Watson
Fast XR prototypes for brands and agencies.
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saleswazz.com (https://saleswazz.com)
SalesWazz is an AI-driven outbound lead generation tool built for an agency partner. It automates prospect research, personalises multi-channel messaging, and sends outputs to a CRM or delivery sheet without manual effort.
The partner needed a way to scale outbound campaigns without hiring setters. They required accurate data extraction, message personalisation, and an automation system that could run end-to-end with minimal oversight.
I designed and built the full stack workflow using Xano, N8N and Lovable. The system scrapes prospect data, enriches it, generates personalised message sequences using a tailored LLM prompt pipeline, and pushes everything to Google Sheets or CRM. A small internal dashboard lets the partner review, approve, or pause campaigns.
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