Rhayanna Brennan
Creating extraordinary worlds around everyday brands.
MAREN & CO. — Fashion Campaign & Creative Direction
A concept campaign built around soft textures, relaxed tailoring, and warm retro interiors. Blush, ivory, and walnut create a cohesive palette, while varied poses and compositions give each image its own character.
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Fancy Seeing You is a self-initiated brand concept for a neighborhood wine bar and its signature white wine, Saved You a Seat.
The brief: make wine feel interesting, welcoming, and easy to enjoy. I developed a visual identity built around cobalt blue, warm yellow, expressive serif lettering, and a hand-drawn chair—a simple invitation to stay.
The identity extends across wine labels, bottle bags, matchbooks, coasters, and service accessories. An AI-generated launch campaign brings it into a sunlit setting of hand-painted ceramics, limestone, and shared glasses.
I directed the project from concept through presentation, using Midjourney and Higgsfield to develop imagery and refine product consistency.
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An iconic Western form, reimagined.
Baked in the West began with a simple question: what if a cowboy boot could be baked?
From that single idea, I developed a complete visual world—transforming the familiar silhouette of a Western boot into an edible object, then extending the concept through identity, art direction, packaging, and a fictional retail experience.
The result is a campaign that feels familiar at first glance and unexpected at second.
Creative Direction · Concept Development · Visual Storytelling · Brand World Building
Created by LENNiX
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SQUEEZE — A Juice Brand With Bad Influence
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