Branding for Jupiter Onchain Media
We started the identity by going wide. Several directions, each one pushing somewhere different: from editorial with serif type and muted tones to bold digital-native systems.
The goal was to build an accessible media platform — without stepping away from the core brand identity. We explored bold territories along the way.
But the strongest move was the one that stayed consistent with the core Jupiter brand. Restraint won.
The final identity for Jupiter Onchain Media is clean, confident, and built to hold up across everything it touches. We built a flexible gradient pattern system that works as background or hero graphic. This system pairs perfectly with a new logomark that nods to the original and expands the Jupiverse into media.
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Promo Video for Ledger
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Merch Design for Jupiter
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Website for Enoki by Mysten Labs
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Promo Video for Ecliptica
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Promo Video for Jupiter Global
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Promo Video for ETHGas
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Branding for Bucket
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Product Design (UI/UX) for Abyss
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Product Design (UI/UX) for UpTen Launchpad
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Website & Branding for Abyss
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Sticker Pack & Mascot for SQDGN
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Branding & Website for Palliora
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Website & Branding for Mean
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Product Design (UI/UX) for a payment protocol
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Branding for Autonity
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Promo Video for MegaETH
We back builders of the New Internet. MegaETH is one of the strongest representatives out there, and we really love the brand, so we wanted to honour the vision and contribute with a creative investment of our own. Hope the community enjoys it.
Wishing tremendous success to MegaETH, its ecosystem, and every builder shaping the New Internet. We'll be here to support.