Rana Muhammad Ammar Haider
Video Editing, Branding & AI Content for Growing Brands
Dera Kitchen | Cinematic Desi Fine Dining Campaign (Concept)
A concept social media campaign for a fictional premium desi restaurant, blending cinematic food photography with local cultural motifs such as truck-art-inspired gold borders. I designed a warm, moody visual world in deep teal, burnt orange and antique gold to make the brand feel luxurious yet rooted in culture. The 3 slides move from a brand statement to a signature dish feature and a reservation call to action. Delivered as a 4:5 Instagram carousel (1080×1350) with a restaurant-setting mockup.
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LedgerLoop | Modular Social Media System for SaaS (Concept)
A concept social media design system for a fictional fintech startup, built for brands that need consistency without looking boring. Instead of one-off posts, I created a flexible modular layout of rounded cards, geometric shapes and one hand-drawn accent per post, so the team can produce a month of on-brand content quickly. The 3-slide carousel shows a hook slide, a stat card and a free-trial call to action. Delivered as a 4:5 Instagram carousel (1080×1350) with a desk flat-lay mockup.
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Sehar Sessions | Type-Led Festival Poster Series (Concept)
A concept poster and carousel series for a fictional live music festival, where typography is the hero. I used stretched, warped lettering over grainy duotone crowd imagery, with acid lime, violet and magenta tones, to capture the energy of a gig-poster. The 3-slide set covers the main announcement, the artist lineup and a ticket call to action, and the system also scales to print posters. Delivered as a 4:5 Instagram carousel (1080×1350) with a gallery-style mockup.
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Glow Ritual | Tactile 3D Skincare Carousel (Concept)
A concept product-launch carousel for a fictional skincare brand, designed to make people stop scrolling through touch and depth. I used soft inflated 3D forms, puffy typography and a warm pastel palette to give the product a playful, premium feel. The 3 slides take the viewer from a brand intro to an ingredient spotlight and a final shop call to action, all in one cohesive visual system. Delivered as a 4:5 Instagram carousel (1080×1350) with a studio-style mockup.
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