Richard (Richie) Dow
SaaS Motion Designer & Video Editor
Happy Monday everyone 👋 Prepping a new case study from a supply chain SaaS 👇
Going to walk you all through the project from start to finish via posts first
This team needed to update their homepage video to turn site visitors into demo bookers
So to first get a better idea of what direction was needed, we drew up a few of these style 🕺 frames
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Convexity - Product Launch Video
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After picking SFX it's time to line up everything to music. Some challenges on any project include:
1. Finding the right music
2. Aligning everything with the music
3. Keeping the pacing of presenting info reasonable while staying on beat
BUT when you manage all three things, the video is more likely to perform 👀
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After the storyboard step is my favorite production phase 👉 Motion + SFX
Here's a small snippet showcasing some AI chat in action using some sounds from @Davies Aguirre
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