Qamar Iqbal
Private DA71 Health Site (943K) | Guest Post
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For BRITISH RENT A CAR, I designed a powerful heritage-inspired logo that communicates strength, speed, and British reliability.
Concept & Story: The core icon combines three strong British symbols into one cohesive mark:
The British Lion for power, prestige, and leadership
The Union Jack integrated inside the lion's body for authentic British identity
A sleek car silhouette with motion lines to show speed and modern service
Color Palette: Deep British Racing Green and Royal Blue - both colors instantly connect with the UK heritage while conveying trust and professionalism.
Typography Hierarchy:
BRITISH - Bold, dominant, uppercase to establish the brand
RENT A CAR - Medium weight, clear service definition
RELIABLE RIDES SINCE 1978 - Small tagline to build legacy and trust, showing 45+ years of experience
This logo is designed to work perfectly on car doors, uniforms, website, and stationery. It balances heritage with modern minimalism - perfect for a rent-a-car company that wants to stand out in a competitive market.
Deliverables: Primary Logo, Secondary Mark, Color Palette, Typography System, Mockup Presentation.
Tools: Adobe Illustrator, Photoshop
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Here is a collection of my latest brand identity projects showcasing diverse industries and my versatility as a brand designer.
This collection includes 4 premium brands:
01 - LUXORA Real Estate: Luxury real estate branding with a modern architectural logo. Gold & black palette to convey trust and premium value. Deliverables: Logo, Brand Identity, Business Cards, Brand Guidelines.
02 - BELLEZA Beauty Salon: Feminine and elegant salon branding. Custom B lettermark with leaf and face silhouette. Soft natural palette for beauty & wellness. Deliverables: Logo, Shopping Bag, Business Cards, Social Media Kit.
03 - GREENOVA Organic Skincare: Natural and eco-friendly skincare branding. Organic leaf logo with deep green tones. Focus on purity and sustainability. Deliverables: Logo, Packaging Design (Bottle, Jar, Box), Brand Identity.
04 - TECHVANT Technology Solutions: Modern and innovative tech branding. Futuristic T icon with blue gradient for innovation. Perfect for IT startups. Deliverables: Logo, Business Cards, App UI, Social Media Kit.
Each project was crafted with a custom strategy, color psychology, and mockup presentation to help clients visualize their real brand. I specialize in creating memorable, scalable identities that work across print and digital.
What I offer: Logo Design, Brand Identity, Business Cards, Packaging, Social Media Kits & Complete Brand Guidelines.
Tools Used: Adobe Illustrator, Photoshop, Figma
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For NOVAARA, a luxury fashion brand, I created a complete premium brand identity that reflects elegance, sophistication, and timeless style.
The Challenge: The client wanted a luxury look that feels high-end and minimal, but still memorable for fashion apparel. It needed to work across tags, packaging, business cards, and digital platforms.
My Approach: I designed a custom monogram logo inspired by modern architecture and luxury aesthetics, paired with a refined serif wordmark. I built a sophisticated color palette around Beige, Black, Light Gray, and Off-White to maintain a premium feel.
Deliverables Included:
Luxury Logo Design & Variations
Complete Brand Identity System
Business Card & Stationery Design
Hang Tags & Packaging Mockups
Social Media Kit & Brand Guidelines
The final identity is versatile, luxurious, and ready for both print and digital use. This project showcases my expertise in luxury branding and attention to detail for fashion brands.
Tools: Adobe Illustrator, Photoshop, Mockup Studio
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Burger Lab - Modern Brand Identity for a Fast Food Startup
I designed a complete brand identity for a new burger restaurant. The goal was to create a bold, fun, and memorable brand that connects with young customers.
Deliverables:
Logo Design
Color Palette & Typography
Packaging Mockup
Social Media Kit
Tool: Adobe Illustrator & Photoshop
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