Puneeth Raj - Advertisement Designer | ContraWork by Puneeth Raj
Puneeth  Raj

Puneeth Raj

Gen-AI creative designer

New to Contra

Puneeth is building their profile!

Followed by GALLERY L and UI M
Another day, another AI advertisement 🎬 This one's for AeroChef, a fictional air fryer brand. No product, no kitchen, no actor. Every frame generated, down to the product design, the model, the kitchen, and the motion. The hard part isn't generating a clip. It's making dozens of generations agree with each other so the final result holds up like a real shoot. If your brand needs a commercial like this, I'm open to work. DM me.
3
2
175
Creating an AI-generated furniture commercial taught me something important: Professional AI video generation isn't just about writing good prompts. It's about thinking like a filmmaker, a creative director, and an editor - and using AI as one part of that production process, not the whole of it. 𝗜𝗻 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲, 𝘁𝗵𝗮𝘁 𝗺𝗲𝗮𝗻𝘁: • Creative concept & visual storytelling • Scene direction, camera angles & movement • Lighting, mood & environmental direction • Product presentation, props & placement • AI character casting & consistency • Shot composition and visual continuity • Iterating and refining generations until they match the intended vision • Final cuts, pacing & editing
0
42
I built a fictional footwear brand from scratch - product, model, environment, and the final commercial, entirely with Gen-AI tools. Here's what "𝗞𝗹𝗼𝗼𝗺" actually took:  • Designed the product itself (a clog with an original, non-generic silhouette) using Nano Banana Pro  • Built consistent character and product reference sheets to hold identity across every shot  • Generated a 20-second commercial in two parts using Omni Flash, solving for continuity across separate generations - same product, same lighting logic and same color grade throughout  • Composited and graded in Photoshop and Premiere Pro to bring it to a real commercial finish The hardest part wasn't the visuals. It was consistency, getting an AI-generated product to hold its exact shape, geometry, and detail across dozens of shots without drifting into "generic AI slop." That took real iteration: catching invented details, correcting reference images, and rebuilding prompts around what actually keeps a generative pipeline faithful to a locked design. This is the kind of problem I like solving - turning AI video tools into something that can actually hold up to commercial-grade standards, not just look impressive for five seconds.
1
68