I recently redesigned the hero section for a neuroscience-based advertising workshop as part of my personal design challenge.
The original version introduced an interesting concept, but the long headline and competing messages made the offer difficult to understand at a glance.
I redesigned the Productize Method page from Laura Buhl Coaching.
The offer is actually pretty interesting "helping coaches and creators turn their knowledge into a physical journal, planner or stationery product.
The original page explained it, but I felt the hero could make the...
