Anima is a self-initiated type

Anima is a self-initiated type design project inspired by vintage print, worn ink and analog photography.

The collection includes two experimental serif typefaces: Anima Editorial, with elegant proportions and contrasting strokes, and Anima Retro, with softer, bolder shapes. Both feature grain built into the letterforms.

I developed the creative direction, custom fonts and promotional artwork, combining AI-assisted exploration with font development. The campaign pairs textured typography with motion-blurred photography to capture a warm, nostalgic mood. FREE DOWNLOAD AT https://twaperdigital.com/anima-retro