Success Stories-Storytelling
Lucija Sipina
After creating the brand board, clients ordered the design and writing of stories.
The goal was to present the rental property and describe the house's rooms elegantly.
We emphasized the area's spaciousness by portraying the mornings as gentle and stress-free.
The content conveyed to the audience a sense of peace and tranquility, making them eager to book the accommodation.
Task sequence:
Interview with clients - understanding the desired emotions and target audience (in this case - couples living busy and stressful lives, seeking a luxurious and relaxing holiday).
Writing text and creating USP - crafting unique and persuasive content that appeals to the target audience.
Aligning photos with brand board elements - integrating suitable visuals that reflect the client's brand and project goals.
Creating a cohesive whole - bringing together the elements to form a harmonious composition.
Animation of elements as needed - adding dynamic elements to enhance the overall presentation.
Like this project
Posted Jul 21, 2023
Highlighted successful copywriting projects that helped clients effectively communicate their message and achieve their business goals.
Likes
0
Views
3
