Google Ads for a financial product

Daniel Duarte

Growth Marketer
Performance Marketing Specialist

In this project, the client had a financial product that he wanted to advertise on the Google search network

Google Ads Dashboard
Google Ads Dashboard

In just 3 months I invested about 60k $ in the research network. The goal was to have the maximum number of leads, under 20$.

At the end of the project I got a CPL of about 12$ and generated over 5k leads.

The leads then went through a conversion process with a sales team, and the conversion rate was about 16%.

Feel free to message me to enquire about your Google Ads project 😉

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