Can a campaign celebrate independence and connection at the same time?
“Contra Campaign Studio” is a self-initiated brand campaign inspired by @contra’s vision of empowering creative independence.
The series reimagines Contra’s mission — “Hire Creatives, Not Employees.”
Designed in @figma and animated using Smart Animate, the visuals explore a modern identity system.
Each layout uses a refined color palette, structured typography, and minimalist motion to express Contra’s message: creativity thrives beyond payrolls — it lives in passion, collaboration, and freedom.
Can a campaign celebrate independence and connection at the same time?
“Contra Campaign Studio” is a self-initiated brand campaign inspired by @contra’s visi...