Artyeto is a modern eyewear

Artyeto is a modern eyewear brand with a strong focus on aesthetics, identity, and personal style.

For this project, I collaborated with content creator Luc Cavalheiro to transform raw footage into a cinematic short-form video designed for social media and brand communication.

The editing process focused on pacing, composition, mood, and visual storytelling, creating content that elevated the product beyond functionality and positioned it as part of a broader lifestyle narrative.

Deliverables included:

• Video editing • Social-first content adaptation • Storytelling structure • Sound design • Color treatment • Platform-ready exports

The final piece was developed to strengthen brand perception while maintaining an authentic and premium visual language.