Apsis Solutions Ltd. a software development company, recognizing the growing demand for e-commerce websites among small business owners, decided to develop a generic e-commerce theme that could be sold to potential clients who require a professional and user-friendly online store.

The objective of the project is to design and develop a generic e-commerce theme inspired by popular e-commerce websites like AliExpress, Daraz, and others. The theme should be easy to customize, visually appealing, and optimized for user experience, catering to the needs of small business owners looking to establish an online presence.