E-commerce – Increasing Online Sales by 45% Through Google Ads by Kehinde TalabiE-commerce – Increasing Online Sales by 45% Through Google Ads by Kehinde Talabi

E-commerce – Increasing Online Sales by 45% Through Google Ads

Kehinde Talabi

Social Media Marketer

Social Media Strategist

Digital Marketing Specialist

Facebook Ads

Google Ads

Google Analytics

Overview:

Zuli Fashion is a trendy, high-quality fashion brand that specializes in offering stylish apparel and accessories for modern women. The brand’s mission is to empower women through fashion while providing exceptional customer service and a seamless shopping experience. However, Zuli Fashion faced challenges in boosting its online sales and brand visibility. Through a targeted and strategic approach leveraging Google Ads, I helped Zuli Fashion increase its online sales by 45% within a 6-month period.

Objectives:

Increase Online Sales: Boost revenue from the e-commerce store through targeted advertising campaigns.

Improve Brand Awareness: Enhance visibility across relevant demographics to attract more potential buyers.

Enhance ROAS: Optimize the Google Ads campaigns to generate a higher Return on Ad Spend (ROAS) by focusing on high-converting keywords and products.

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Posted Feb 1, 2025

Zuli Fashion, a trendy brand offering stylish apparel and accessories for modern women, faced challenges in boosting online sales and brand visibility.

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