BOMS™ is a modern sportswear brand that focuses on serving premium sweatshirts and pants, maximizing comfort and leisure in their products. This is a passion project that explores typography logo with minimalist approach.
The process 🏃🏻
By using THUNDER typeface that resembles Wim Crouwel's typography, it creates a timeless modern style with a fun twist.
More results
/start/ better. as tagline.
By wearing a stylish and comfortable sportswear, it will make us feel better to start working out.
Graphic pattern, usable for feeds and paper wrap packaging, also for merch.