White-label Fitness app

Designed UI, IA, and marketing materials for 10+ mobile fitness apps on Apple App Store. Enhanced features include guided exercises, exercise tracking, achievement sharing, and nutritional information. Proposed and implemented new features like water intake tracking and a points system. Developed visual variations to align with clients' fitness coaching brands. Collaborated closely with the Plankk team to ensure a seamless and engaging user experience. The app successfully connected a user base of over 1500 users and fitness trainers.

My Role:

As a designer, my responsibility was to create customized user interfaces for various fitness apps developed by Plankk. I worked closely with the team to understand the requirements and design UI, IA, and marketing materials. I incorporated existing features and implemented new ones, ensuring a cohesive and visually appealing experience across different apps. Additionally, I collaborated with the Plankk team to ensure the user experience was seamless and engaging.

My experience in this job has been invaluable in expanding my knowledge of tailoring applications for diverse clients while maintaining a consistent level of excellence. I have gained insights into enhancing existing applications and refining the white label business model used by agencies. Through this process, I have honed my skills in providing unique and effective solutions to meet the specific needs of each client. Overall, this experience has broadened my understanding of application design and the importance of customization in delivering exceptional user experiences.