My role: Content Designer & Visual Strategist
Project description:
For this project, I created Instagram and Facebook Stories creatives for Hyperice focused on brand awareness and engagement. The designs highlight the product in a dynamic, premium way, emphasizing recovery, performance, and innovation.
Each creative follows a clear visual structure with strong messaging and a call to action, built in a 9:16 format with proper safe zones. Real product and logo assets were paired with clean, energetic backgrounds, optimized for social and paid media use.