High Functions | Brand Identity & Label Design

For the supplement company High Functions, owned by the umbrella corporation Content Mogul, the goal was to craft a set of label designs. These designs needed to integrate the newly developed brand identity and logo typography, while also drawing inspiration from Asian ornate artistry. The desired aesthetic was a vintage, maximalist style, further accentuated through the creation of a vintage ornate logo and complementary label designs.

The label design project for High Functions showcased a meticulous approach to combining brand identity, Asian ornate-inspired artistry, vintage and maximalist ideas, and Adobe Illustrator expertise. The resulting label designs and vintage ornate logo exemplified the essence of High Functions' vision while captivating consumers with their exquisite aesthetic. This case study demonstrates the successful application of design principles to effectively communicate brand values and create a visually compelling product presence.