About the Brand

"Tanwa Tropical LLC" a homemade meal company struggling to compete with trendy new restaurants. Their outdated logo and cluttered menus did little to attract customers. We've helped them with a design refresh. We created a clean, modern logo that reflected their focus on quality homemade meals. Their menus were redesigned with high-quality photos and a clear layout. Social media posts featured stunning food photography and customer testimonials.

Utilizing simple concepts in the visual identity aims to convey a sense of simplicity, and health, similar to the modular structure of a cooking pot and tongue-out to the healthy meal Tanwa Tropical made.​​​​

The reason behind using the colours Brown and Orange in the identity is to stimulate appetite and increase feelings of hunger. It evokes a sense of comfort and homemade appeal in the design.

Tanwa Tropical saw a significant increase in foot traffic and online engagement. Their design refresh helped them stand out and communicate their brand story effectively.