2 min read

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Feb 12, 2025

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AMETEK Brookfield, an industrial equipment manufacturer, had zero digital presence and needed to establish digital operations across 5 markets: US, UK, Germany, UAE, and India. They were relying entirely on traditional sales channels and missing significant online revenue opportunities in these regions.

I led the complete digital transformation from ground zero with a $30K/month performance budget:

Launched localized e-commerce stores for each region with currency and language customization

Built region-specific product catalogs and pricing strategies

Integrated local payment gateways and shipping solutions for seamless user experience

Google Ads: Created country-specific campaigns targeting industrial equipment keywords with local search volume analysis

LinkedIn Ads: B2B campaigns targeting procurement managers and facility directors in manufacturing industries

Content Localization: Developed region-specific case studies, product guides, and technical documentation

Built social media followers

Used SEMrush and Ahrefs for competitive analysis and content research in each market

Created industry-specific content and thought leadership posts to establish brand authority

Built automated email sequences for different buyer personas and regions

Created product demonstration workflows and technical specification guides

Developed referral programs and customer success stories for social proof

$6M in attributed revenue within 18 months across all markets

50% increase in inbound inquiries within 3 months of launch

72% boost in engagement rates through localized content and influencer partnerships

Successful market penetration across 5 international markets with sustainable growth systems

Key Tools Used: Google Ads, LinkedIn Campaign Manager, Mailchimp, Buffer, SEMrush, Ahrefs, Google Analytics