Kajabi Website, Course Build, and Marketing Automation Ecosystem

Carrie Lupoli is a powerhouse in the world of nutrition coaching, helping people create lasting health through realistic, sustainable changes. When she needed a fresh, modern website to reflect the strength of her brand and clearly showcase her programs, I had the pleasure of designing and developing her new online home at mypfc3.com.

Carrie wanted a site that felt clean, inspiring, and easy to navigate—one that would highlight her two signature offers: 100 Days of 1% and the 28 Day Jumpstart. From visual design to page flow and user experience, every detail was built to support her mission and make it easy for visitors to take the next step.

Carrie was fantastic to work with—clear, passionate, and full of purpose. If you're looking for guidance in sustainable health, she's the real deal.

I partnered with Carrie Lupoli, a nationally recognized nutrition coach and founder of PFC3, to build a modern, conversion-driven digital platform that reflects the strength of her brand and supports the growth of her signature programs. Carrie is known for helping individuals create sustainable health through practical, science-based strategies—and she needed a Kajabi ecosystem capable of delivering that clarity and impact online.

Working closely with Carrie, I designed and developed a fully custom Kajabi website that communicates her mission, simplifies her program pathways, and creates a seamless experience for new and returning clients. The site highlights her two core offers—100 Days of 1% and The 28-Day Jumpstart—with clear messaging, modern visuals, and intuitive user flow to guide visitors into the right program.

Beyond the website, I built the complete course structure inside Kajabi, ensuring lessons, modules, downloads, and coaching components were organized for maximum engagement and ease of use. To streamline operations and support scalable growth, I integrated Zapier and ActiveCampaign, connecting lead forms, purchase events, and onboarding workflows across platforms to automate communication, tagging, segmentation, and program access.

Project components included:

Custom Kajabi website design + build, aligned to a clean, inspiring, wellness-focused brand aesthetic

Course development for her major programs, including content architecture, lesson flow, and resource organization

Automated sales funnels, including landing pages, checkout flows, and nurture paths

ActiveCampaign integration, handling segmentation, tagging, personalized follow-ups, and multi-step automations

Zapier workflows connecting Kajabi, ActiveCampaign, and backend systems for smooth operations

Mobile-optimized layouts for an accessible, modern user experience

Conversion-focused UX, guiding visitors from awareness to enrollment with clarity and intention

Carrie was an exceptional partner—clear in her vision, passionate about her work, and deeply committed to helping people transform their health. The final platform gives her the digital foundation she needs to scale her coaching programs and serve her community with professionalism and impact.

🔗 https://www.mypfc3.com