Project overview
Icona is a new upcoming Italian startup creating QR codes & online menu for local restaurant owners to help reduce the environmental impact paper menu have on our planet. As the sole web designer I was tasked to develop the initial branding and create the company's first landing page. Given the tight deadline of the project, I was asked to priorities functionality rather than ahesthetic for this specific work.
Credits: illustrations from notioly.com
Developed company branding
Designed wireframes & website in Figma
Implemented landing page in Framer
Create marketing assets to be used to increase client conversion
Set up analytics to track traffic on the website
