A small milestone in my journey as a conversion copywriter. π€
I recently reached out to an ecommerce business, and they replied asking:
βCan I see a free sample first?β
For me, that was a win.
Instead of jumping straight into writing, I decided to research the brand first.
I looked at:
β Their target audience
β Their customers' problems
β Their current messaging
β Their customer journey
β Where copy and email marketing could potentially improve conversions
It made me realize something:
Conversion copywriting isn't just about writing better words.
It's about understanding the business and asking:
Where are potential customers getting stuck, and how can better messaging help move them forward?
I'm now putting together a sample focused on how the brand could turn more leads into first-time customers β and eventually encourage those customers to come back.
I'm still early in my journey, but getting opportunities like this is helping me learn by actually applying what I'm studying.
One outreach β one reply β one sample β one more step forward.
A small milestone in my journey as a conversion copywriter. π€
I recently reached out to an ecommerce business, and they replied asking:
βCan I see a free sa...