A1 Dixie – Dog Training Landing Page (Figma + Framer)

Jhulan

Jhulan Dey

🌐 A1 Dixie — Website Design & Build

Project Type: Portfolio Practice | Role: UI/UX Designer & Webflow Developer Tools: Figma, Framer | Status: ✅ LIVE 🔗 View Project

🧠 The Challenge

Reimagine and build a smooth, modern landing page for A1 Dixie — a concept brand inspired by a Flux Academy tutorial. The goal? Learn by doing, while refining interaction design, visual hierarchy, and responsive build workflows in Framer.

✍️ My Role

UI/UX Design: Wireframing, visual design in Figma
Web Build: Full build in Framer from scratch
Interaction Design: Hero section animations + subtle UX transitions in help section
Responsiveness: Fully optimized across desktop, tablet, and mobile

🧩 Design Goals

✅ Clean, trust-building layout with modern typography
🎯 Create motion that supports, not distracts
⚡ Highlight clarity in user flow from hero to call-to-action
📱 Ensure seamless responsiveness across all breakpoints

🛠 Process

Inspired Learning – Started with a Flux Academy design tutorial
Personal Tweaks – Customized color palette, microcopy, animations
Built in Framer – Fine-tuned interactions, refined layout, tested responsiveness
Launched Live – Polished design and deployed the full site

🌟 Key Highlights

💡 Hero Section: Smooth scroll + reveal transitions
🔧 Help Section: Interactive toggles and section transitions
📝 Blog Section: Structured layout with scalable content cards for future SEO & engagement
🌍 Fully Responsive: Optimized for desktop, tablet, and mobile
🧪 Blend of learning + original design thinking

💬 Reflection

This project taught me a ton about refining animation timing, managing content hierarchy, and getting comfortable shipping full responsive builds in Framer. More than just a tutorial—this one became a personal milestone.

🔗 Links

💻 Live Site: A1 Dixie Website
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Posted Jun 1, 2025

Designed & built a responsive site for A1 Dixie in Framer. Smooth hero interactions, clean layout, and a UX-first approach from Figma to launch.

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Timeline

May 10, 2025 - Jun 1, 2025